Achieving Digital Maturity in Manufacturing

With the trend of direct customers and distributors who prefer to research and configure products, determine pricing, and in many instances, initiate an order while online, manufacturers are tasked with adopting a robust CPQ solution complete with dynamic pricing optimization. 

With modern solutions CPQ becoming more prevalent, many of the hurdles preventing manufacturers from delivering an optimal digital experience to their distributors and customers are no longer obstacles.

Manufacturers can now achieve the level of digital maturity that their customers demand. Join FPX and Zilliant Inc. for a discussion on how:

  • Adopting CPQ software speeds up configuring and quote delivery time for business process efficiency
  • The“P” is CPQ is critical to guide sales to accurately price complex products,services and bundles and enhance profitability
  • The user experience for sellers, distributors and direct customers is enhanced with CPQ to drive revenue while increasing loyalty and engagement


George Haenisch

Vice President of Strategic Alliances at FPX

David Kurak

Senior Director of Product Management, Zilliant Inc.


Lydia Di Liello

CEO and Founder, Capital Pricing Consultants

About our presenters:

George Haenisch brings more than 20 years of experience in the tech industry to his role in FPX’s Global Partner and Strategic Alliances programs. George continues to build relationships within FPX’s partner ecosystem by evangelizing the power of combining world class platforms to solve complex problems.

David Kurak is responsible for the success of Zilliant's pricing optimization product including defining the product roadmap and requirements that align with the needs of current and future customers.

Lydia Di Liello is the CEO and founder of Capital Pricing Consultants a revenue management and business consultancy dedicated to improving profitability for its clients through strategic, operational and tactical recommendations.

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