- Choosing the right timing to deploy a new price optimization solution
- Performing two types of pricing optimization to align price relationships with price response
- Managing change management thoughtfully to boost pricing confidence with the sales team
Home » Resources to Reimagine Pricing and Sales » Foodservice Distributor Increases Margin with Pricing Optimization
Error - something went wrong!
For this broadline foodservice distributor with tens of thousands of customers and products, hundreds of sales reps and millions of transactions, price optimization for every selling circumstance was a challenge, especially when food costs change weekly and pricing approval was executed by only two centralized pricing team members.
Not surprisingly, sales reps focused only on the top 10 percent of their customers and set prices based on last price paid for the remaining accounts. Products were sold at lower margin and did not reflect the market. Executives needed to quickly reverse the squeeze on margins reflected in the P&L.
With Zilliant’s AI software, this foodservice distributor moved from manual re-pricing to actionable, real-time pricing optimization to address pricing complexity at scale.
Read the case study for details on:
Global Manufacturer Increases Revenue with AI-Enabled Prescriptive Sales Guidance
Read the case study to learn how an industrial manufacturer equipped its sales teams with AI-enabled prescr...
Other content in this Stream
Intelligent Automated Negotiation a Boon for Customers, Sales Reps and Pricing Team Alike
The 2021 B2B Sales Ops Guide is Here: Six Winning Strategies
3 Ways Zilliant Helped Customers Reimagine Pricing and Sales in 2020
Copperberg’s eConnect: Create a Consumer-Like eCommerce Experience in B2B
Why AI and Price Optimization Are A Perfect Match
Zilliant Price IQ Overview
Zilliant Price Manager Overview
[Zilliant + Accelalpha] Adapting to the New Digital Normal: Next Generation B2B Pricing and Sales Strategies
Upcoming: Zilliant CMO Talks Next-Gen Selling at HDAW ’21
Why Customer Retention is Vital to Your Success This Year
How B2B Manufacturers Will Build Momentum in 2021
Fitness and Analytics: Purchasing the Equipment is Just the First Step
How B2B Distributors Can Attack 2021
The Top 5 B2B Reimagined Podcast Episodes of 2020
Unwrap Three New Industry Infographics
Top Ten Events and Podcasts of 2020
Getting Personal in B2B Sales
2020 Global B2B Benchmarks: The Hidden Costs of Ineffective and Inefficient Pricing
Food Producer Establishes Culture of Continuous Pricing Improvement
Replace Line-Item Thinking with Total Solution Selling [Part 2]