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Why You Need Both Art and Science to Succeed
Learn how Zilliant enables real time market price updates using dynamic data.Organizations like yours can take advantage of Price Manager to react quickly to pricing triggers within your org.
True price optimization measures price elasticity to align with the market and predict outcomes
Defining how price optimization works, how price elasticity is calculated in B2B, data science techniques, and why it’s superior to a rules-based approach in delivering meaningful P&L impacts.
The latest episode of B2B Reimagined explores the impact of ever-changing industry dynamics, as well as the recent effects of COVID-19, on media and advertising companies.