Five Tactics to Recapture Lost Ad Value
The first half of 2020 has been a challenge for television advertising sales. We're all aware of the cratering demand due to COVID-19. But some underlying problems have also been exposed in this...
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Topic: Services
Do Your Rental Rates Inspire Confidence?
Rate-setting in the equipment rental industry is a complicated matter. Consider: Do large, strategic customers receive better rates than smaller accounts? Do customers pay a lower rate for longer...
Optimize Rate Markup for Each Staffing Request
Can you confidently and consistently optimize your rate markup? Most staffing agencies struggle to hit that moving target. Bill rates and pay rates are constantly in flux, given differences in...