The executive team at a premier heavy-duty auto parts distributor in the US identified an opportunity to accelerate profitable growth by growing revenue within their existing customer base.
This case study outlines how the company implemented an AI-enabled, predictive sales analytics solution that resulted in a 20 percent year-over-year revenue increase in same-customer sales, and vastly improved the efficiency and effectiveness of their sales teams.
Key Outcomes:
- Achieved 20% year-over-year revenue increase in same-customer sales
- Drove $1 million in additional customer revenue per month
- Attained 53% win rate consistently on identified customer growth opportunities
- Armed 400 field sales reps with customer-specific, actionable sales guidance
- Exceeded sales forecast 4 months earlier than expected
