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Building Safety Products Manufacturer Achieves 1.5 Percent Increase

_{Building Safety Products Manufacturer Finds Raising Prices Across the Board Doesn’t Raise Volume}

Shouldn’t raising prices increase sales volume? Not when prices are raised across the board. Despite safety regulations that dictated plants and worksite buy their products, this building safety products manufacturer found that even with customer counts holding steady:

Order size and order frequency was declining considerably
40 percent of the customer base would shift from month-to-month, due to price increases, contributing to poor customer retention

Even with dropping prices 40 percent from list the company didn’t experience volume gains. Recognizing this, the executive team selected Zilliant Price IQ, an AI-based pricing optimization software, to provide the predictive price guidance needed to recover market share while preserving profit.

With the data analytics from Price IQ, they were able to change their pricing approach and instead increase margins by 1.5 Percent.

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Building Products Manufacturer Lifts Margin 2.3 percent with Price IQ™

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Global Manufacturer Drives Organic Growth with Data Science and Predictive Sales Analytics Solutions

This case study details how a global manufacturer applied an AI-enriched, predictive sales analytics soluti...

Building Safety Products Manufacturer Achieves 1.5 Percent Increase

Building Safety Products Manufacturer Finds Raising Prices Across the Board Doesn’t Raise Volume

Previous Flipbook

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_{Building Safety Products Manufacturer Finds Raising Prices Across the Board Doesn’t Raise Volume}