Maria Carballosa

Maria leads the marketing program and is responsible for transforming marketing into a key driver of growth for the company. Responsibilities include: growth strategies, company positioning, demand generation, product marketing, business intelligence, corporate communications, website and online presence. She pairs a data-driven approach with a passion for brand building to drive measurable business results. Maria brings extensive experience leading global marketing programs at major technology companies. Prior to joining Zilliant, she was the Chief Marketing Officer at Drillinginfo. Prior to that she held marketing leadership positions at Dell, Honeywell and Freescale. At Drillinginfo, Maria successfully transformed the marketing function into a strategic business partner, driving new business revenue and customer retention over the last three years.

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    This four-step B2B eCommerce guide tells B2B manufacturers and distributors how to deliver a consumer-like online experience that delights customers.

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