[Video Case Study] Electrical Distributor Gains 250 Basis Points

February 16, 2015

The executive team at this $250 million distributor of electrical wire and cable products knew there was significant opportunity to improve pricing and gain margin dollars. Too often, sales people provided quotes that either left money on the table, priced the company out of the market, or failed to recover volatile raw material costs.


Ultimately, the management team was able to provide sales reps with predictive price guidance to help them make better, more consistent decisions, resulting in a 250 basis point improvement in margin rate. Watch this short video case study and learn how they did it.

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