×

Fill out this quick form for instant access!

First Name
Last Name
Company
!
Enjoy!
Error - something went wrong!
   

Dayton Superior Extends Culture of Innovation to Pricing

March 31, 2016

B2B pricing analysis has shown that roughly 50 percent of a company’s price targets are misaligned to local market conditions.

This is especially true for companies with broad product portfolios and a diverse customer base. Aligning prices with market dynamics, business goals and customer expectations isn’t easy, and leaving it up to reps isn’t effective.

Is it possible to give sales reps price guidance that is tailored to the specific customer and deal circumstances? Yes! And it’s easier than you think.

Check out this case study that highlights how Dayton Superior took an innovative approach to pricing. Read how they produced consistent, market-aligned prices — and improved customer satisfaction!

Previous Article
Hedging the Impending Skills Gap Disruption
Hedging the Impending Skills Gap Disruption

Globally, B2B companies are facing massive disruption to their businesses. It has little to do with e-comme...

Next Flipbook
Specialty Chemicals Manufacturer Realizes an Incremental $5 Million in Revenue
Specialty Chemicals Manufacturer Realizes an Incremental $5 Million in Revenue

This case study details how a specialty chemical manufacturer responded to a competitive market by deliveri...